1% Evolution

What makes people like David Goggins, Cameron Haynes, Jocko Willink, and Joe Rogan so potent and productive? They have developed a capacity to do more work than everyone else, but it has been a process. Cameron Haynes didn't begin his journey running 20 miles every single day. These men are the dramatic results of what sustained growth over long periods of time can accomplish. That same projection is possible for you.

Welcome to 1% Evolution, a transformative element of H.U.F. dedicated to elevating your capacity for life. At the core of our philosophy is the relentless pursuit of sustainable growth, aiming to empower you to handle more—more experiences, more energy, more challenges, more miles, more lifts, more responsibilities, more pressure—every single day.

Our focus is on increasing your work capacity for all aspects of life through planning and progression. Life, for all but the luckiest, only gives back what we put in, and 1% EVO will set you on a path to put in more. It will be up to you to move through it.

The 1% program will give you a plan and a community. You will have one-on-one guidance with a coach as well as access to all training resources at anytime. Through daily reports and free communication on our forums, you will be connected to like-minded individuals seeking to do more just like you.

Embrace the 1% Evolution. Tap into your potential for more. Set yourself on the path toward your fullest self. Begin your journey now.